
Invest in health and wellness copywriting services to help you feel better about spending more time with your patients
YOU GOT INTO THIS BUSINESS TO HELP OTHERS FEEL BETTER.
and less time on your marketing materials.
No one told you back in your Anatomy & Physiology class how many hats you were going to wear when you opened your own practice…
and realizing that your office hours don’t include doing all the back-end tasks like admin, marketing, & networking was a huge bummer.
It’s time to spend your office hours with your patients and your out-of-office hours doing whatever the hell you want – by handing off the hats that give you a headache to someone else.
(btw, I love wearing hats.)
GONE ARE THE DAYS WHERE PATIENTS WOULD FIND THEIR PROVIDERS BASED ON THEIR INSURANCE NETWORK
You deserve more compensation than the reimbursement crumbs insurance gives “alternative” healthcare providers.
Not to mention the lack of freedom in the type of care you provide - which is why you likely chose to have a cash-based practice.
So then how do you attract your dream patients who are willing to pay out-of-pocket to work with you?
Stand out among the noise by:
showing up as yourself in your marketing
communicating your skills and services using language your patients would understand
and spending your time doing what you do best - taking care of your patients
Health & Wellness Copywriting Services - for the providers who are looking to engage with the right patients before they even walk in the door.
Done-For-You Website Copywriting
The first way potential patients engage with you is from your website (probably after searching “[insert provider] near me” on Google).
Which means if your site is not optimized for SEO and isn’t displaying your vibe, personality, or unique strengths, your ideal patients might be skipping right past you to the office 0.2 miles closer to them out of convenience - or because Janet on Facebook recommended them.
If your site feels boring (and just lists your techniques and the problems you help with), you are still missing a vital part of your practice — WHO you are and WHY your patients will love working with you.
All Website Copywriting projects include:
60-min kick off call - discussing target audience, unique differentiators, and service offerings
In-depth Brand & Audience questionnaire
Up to 7 pages of SEO-optimized website copy
Delivered in wireframe-ready format for easy designer handoff
60-min call to go over edits
1 round of complimentary overview & edits once website is live
If you’re new to business and looking for a simple one-page website, let’s chat!
Starting at $1500
OPTIONS FOR PROVIDERS WHO WANT TO WORK IN THEIR BUSINESS, NOT ON IT.
SEO-Optimized Patient Education
You know those blogs that you used AI to help you write to save time? Your patients can tell.
SEO-Optimized Blogs are one of the keys to showing up on Google, and it matters how much time people spend reading them. Regularly writing engaging and educational blog posts can be such a chore when you have a million things on your to-do list.
Educate your patients and show up on Google with informative, story-based blogs that people *actually* want to read.
WHAT’S INCLUDED:
SEO-Optimized Blogs on the topics of your choice, including keyword research, meta data, and images
Blogs delivered via Google Drive OR uploaded for you directly to your website
Written in your brand voice
Monthly retainer available - including a quarterly strategy call
STARTING AT $250
Visual Marketing Materials
It’s time, doc. Throw out those old posters and brochures you remember seeing as a kid and display custom visuals that showcase you and your techniques with a vibe that matches.
Custom Posters, Brochures, & Digital Handouts designed with your office aesthetic and educational needs in mind.
WHAT’S INCLUDED:
Quick turn around - go from kick off call to printing at Kinko’s in 2 days
Bi-fold or tri-fold brochures, posters & flyers of various sizes, and digital handouts customized to your needs
Files optimized for print & digital
Content written in your brand voice
STARTING AT $200
Done-For-You Patient Engagement
Another boring email sent straight to trash? No, thank you. Instead send binge-worthy newsletters that your patients look forward to reading.
Staying top of mind for your patients is necessary for patient retention. Sending out regular email newsletters is the best way to stay engaged while keeping them up-to-date on your services and office events.
WHAT’S INCLUDED:
Audience research, goal setting, and content planning based on needs of patients and office
Story-based email newsletters written in brand voice
Educational content based on goals for email
Subject lines, headlines, and CTAs designed to hook readers in
Links added and tested for error
Performance tracking and recommendations based on open/click rates
Image selection and email design (if desired)
STARTING AT $150
Jane App Set Up
Turnkey Practice Management Set Up for Jane App
Opening new or switching software? Cue tediously filling out every detail of your practice location, intake form questions, and SOAP note requirements. YAWN.
Psst…you don’t have to do it yourself.
WHAT’S INCLUDED:
clinic info, branding, schedule, online payments, services, integrations, and one intake form
VIP day for set-up to gather all necessary office information
STARTING AT $300
Add-ons:
Email & Blog retainer packages
Blog content strategy
Customizable packages
Sales emails
Personalized Intake Form & Notes templates
Email Voice & Branding - personalize automated appointment reminder & confirmation emails
Insurance Billing set up
Product Inventory
Patient File Transfer
I know you don’t have all the time in the world to wait for your marketing materials as you build up your practice, which is why I make my clients (and their projects) a priority and offer quick turn-around service.
NEED A QUICK TURN AROUND? I GOTCHU.
After the initial kick-off call, you can expect:
3 week timeline for: website copy
1 week timeline for: single blogs and emails
2 day timeline for: Visual marketing materials
Monthly or Quarterly deliverables for emails and blogs on retainer
All projects have:
Access to Slack communication
A post-project delivery video call or project review via Loom
1 round of edits
Take a look…what office are you reaching out to?
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At Best Wellness Center, we are dedicated to helping you move better, feel better, and live better. Whether you’re recovering from an injury, managing chronic pain, or simply looking to improve your overall health, our experienced team is here to provide personalized care tailored to your needs. With a focus on safe, effective, and natural solutions, we work with you to restore function, improve mobility, and support long-term wellness. Your health is our priority, and we look forward to helping you reach your goals.
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Remember how easy it was to sit down on the floor, then get back up without pain, cracking joints, or stiffness?
Forget the floor…what about out of your office chair? Or bed??
It wasn’t just easier because you were *young*. It’s likely because your lifestyle allowed for more mobility, exercise, and strength building without you needing to do much more than play on the monkey bars at recess.
At Best Wellness Center, we will work with you on an individualized care plan to get you back to feeling young, moving easier, and feeling less tension…everywhere.
We understand that life now has a lot of priorities that don’t make room for playing on the monkey bars. Using [our approach / techniques] we will tailor your care to your schedule, needs, and goals.
Even if your goals are showing your kids how well you can do a cartwheel (without hurting yourself.)
If the wording on your website blends in with all the other health & wellness websites, people won’t actually take in your message and they will glaze right over it.
Who do I work with?
Counseling / therapy practices
Psychiatry
Life coaching / health coaching
Neuro Emotional Technique (NET) practitioners
Hypnotherapy
Mindfulness / meditation coaching
Midwives
Doulas
Lactation consultants (IBCLC)
Pelvic floor therapy
Chiropractors
Physical therapists
Occupational therapists
Speech therapists
Acupuncture
Massage therapists
Orthopedic practices
Functional / integrative medicine practices
Osteopaths
Naturopathic doctors
Personal trainers
Reiki practitioners
Energy healing / sound healing
Human Design Coach
Astrologers
Breathwork facilitators
Shamanic healing practitioners
Wellness retreats
Fertility specialists / clinics
Birth centers
If you’re interested in working together but don’t see your industry listed, reach out anyway! I’d love to chat with you.

You deserve to focus on the work you trained for.
Running a health & wellness practice doesn’t mean you have to get stuck with all the jobs you don’t want to do. You have worked so hard to provide the best care to your patients.
So do that. And leave all the busy work to someone else (who truly finds joy in doing it).